marketing
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Athens-Clarke County
KEBA Sandwiches Closure: Local Businesses Can Struggle With Brand Awareness
The final two KEBA Sandwiches locations closed on Oct. 20, 2019. Partial-owner Paul Whitman said he thinks they closed because they lacked brand awareness. “I think we really needed to bring in more of the current Athens community. We were living in the past,” Whitman said. Owner Todd DeJasserand…
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UGA
Rebranding Bulldawgs: UGA Hosts Listening Sessions to Unify Logos
Georgia Tech. University of Florida. Two of the biggest rivals of The University of Georgia. We’re talking about this because one area where both schools beat the Bulldawgs is at having an aligned identity. That means that the logos for the different departments in the University of Georgia, are all over the…